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Director, SEO

People are at the core of Fareportal. We are one of the fastest growing travel technology companies in the world; our portfolio of travel brands, including flagship product CheapOair, receives over 100 million visitors annually.    

We are currently seeking an experienced and knowledgeable Director of Search Engine Optimization. The ideal candidate will have extensive experience working in the travel industry and with its products.

This role will enjoy great visibility and have tremendous ownership!

Responsibilities

  • Build team of SEO specialists to drive quality content and increase sites organic traffic which ultimately leads to ROI
  • Assess existing SEO and content strategies and introduce new tactics.
  • Partner with external agencies/vendors to create, implement, and optimize natural search campaigns across multiple search engines and brands.
  • Manage Ranking and Keyword status by producing keyword analysis.  Manage tracking, managing and distributing daily and weekly organic rankings.
  • Manage online content and ensure that all copy is engaging as well as user and SEO friendly.
  • Researching and understanding the latest search engine algorithms, rules, techniques and trends
  • Responsible for creating annual/monthly goals, job descriptions and KRA for new and existing hires
  • Keep pace with the changes in the SEO industry and trends to ensure compliance and efficiency with the latest SEO guidelines and algorithms.
  • Educate internal resources on the importance of SEO.
  • Responsible for developing global SEO strategies, mobile and new line of businesses.
  • Analyze opportunity for growing traffic. Continually monitors new trends and evaluates risk/reward for implementation.
  • Responsible for forecasting and budgeting; hiring, direct cost and website traffic

Requirements

  • BS in Marketing or related field; MBA or comparable work experience preferred
  • 10+ years demonstrated e-commerce experience, with a minimum of 7 years of SEO experience
  • International SEO experience
  • Hands-on experience with Google Webmaster Tools or similar technology 
  • Demonstrated team leadership abilities
  • Ability to define opportunities and problems, collect and analyze data, establish facts and make valid conclusions
  • Innovative thinker capable of operating both in a strategic capacity (big-picture perspective, asks "why") and a hands-on/execution capacity (detail-oriented, conscientious)

 

What we offer

  • Plenty of vacation time
  • Flexible work hours
  • Medical, dental and vision benefits
  • Flexible spending accounts
  • Travel benefits
  • Team outings
  • Corporate discounts
  • Breakfast bar
  • Unlimited coffee
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